CAA to Present a Workshop on “Art and Entrepreneurship in the Creative Community” in Columbus, Ohio
posted by Michael Fahlund
CAA, in partnership with Columbus College of Art and Design (CCAD), will present its next National Professional-Development Workshop for Artists on Saturday, November 10, 2012. The one-day event, called “Art and Entrepreneurship in the Creative Community,” will explore the necessity of entrepreneurship coexisting with creativity for those artists who strive to have their work seen and heard by a larger public.
“Art and Entrepreneurship in the Creative Community” will take place on Saturday, November 10, from 8:00 AM to 5:30 PM, with a lunch break from NOON to 1:00 PM. An open-studio reception for all participants for networking and sharing is scheduled from 5:30 to 7:30 PM. The sessions take place at the Canzani Centeron the CCAD campus at 60 Cleveland Avenue (at East Gay Street), Columbus, OH 43215 (map). Registration is free for all CCAD students and faculty; $35 for all other participants. Lunch is not included and can be purchased across the street at the market. A limited number of stipends are available for those who register in advance. Please contact Susan Schear, CAA national workshop project consultant, at 973-482-1000 for more information.
The workshop will begin at 8:00 AM with check-in and a complimentary continental breakfast. At 9:00 AM, Bill Strickland, president of Manchester Bidwell Corporation and recipient of the White House’s Coming Up Taller Award, will give the keynote speech, “The Economic Value of the Creative Community.“ Strickland will also address the idea of Columbus as a unique creative community by sharing his unshakable message of leadership, self-worth, and the intrinsic ability in all of us to achieve remarkable transformation in our lives. At 10:00 AM, participants may choose between two sessions to attend. In the first, “Enhancing Your Creative Studio – Life in the Studio,” Rebecca Ibel, owner of the former Rebecca Ibel Gallery and current curator for the Pizzuti Collection, will discuss the ingredients that artists need to stimulate their practice, support their work, and push their professional interest. The second, called “Enhancing Your Creative Design Practice – The New Entrepreneur,” will be led by Beverly Bethge, the founder of Ologie, a national branding agency based in Columbus. She will talk about changes in the design industry, becoming a collaborative design entrepreneur, and learning what you need to do to develop your teamwork skills and build your personal brand.
After lunch, Jonathan Politi, a lawyer based in Youngstown, Ohio, will lead a session titled “Understanding the Value of Intellectual Property,” from 1:00 to 2:30 PM. Politi will cover several fundamental issues of law as it applies to an artist’s professional practice. “Management and Leadership – Take Charge Collaboration” will be presented from 2:30 to 3:30 PM and led by Elaine Grogan Luttrull, founder of Minerva Financial Arts, a company that provides financial services to artists and arts organizations. Her session will explore the nature of collaboration from a management and leadership perspective and demonstrate that building an effective team is often the key to working creatively. The final session of the day, taking place from 3:30 to 4:30 PM, will be led by Kevin Gadd, founder of Venture Highway, an integrated online platform for teaching entrepreneurship. His presentation, “Entrepreneurship – Taking Your Creativity to Market,” will examine how different opportunities result in different organizational structures and how understanding the unique requirements of these structures can serve a variety of ideas. After the workshop, participants are invited to attend an open-studio reception from 5:30 to 7:30 PM.
Registration for the workshop is first-come, first-served. Because space is limited, CAA encourages you to register in advance. To pay by credit card, debit card, or PayPal, please go to www.collegeart.org/registercolumbusworkshop. If paying by check, make it payable to College Art Association and mail to: Kevin Conlon, Vice President of Academic Affairs, Columbus College of Art and Design, 60 Cleveland Avenue, Columbus, OH 43215. Please include your name, complete mailing address, email, and phone number and also write “Art and Entrepreneurship Workshop” on the outside of the envelope. If paying by cash at the door, you must still register in advance by contacting Susan Schear.
Workshop Partners
Columbus College of Art and Design, founded in 1879, is one of the oldest and largest private art and design colleges in the United States with 1,350 undergraduate and graduate students. CCAD offers bachelors and masters degrees in fine arts. Undergraduate students choose from nine majors: photography, industrial design, advertising and graphic design, animation, illustration, fine arts, fashion design, interior design, and cinematic arts.
As a leading professional organization in the visual arts, the College Art Association serves the needs and interests of 12,000 individual and 2,000 institutional members. Founded in 1911, CAA publishes two scholarly journals in art history, an online reviews journal for books and exhibitions, a weekly email newsletter, and a website with news about the organization, its members, and the larger art and academic worlds. CAA also hosts an Annual Conference for 4,000 to 6,000 artists, scholars, and students, provides career services, and advocates the visual arts on a national level.








