Advertising and Promotion
If your publications, products, and services are related to art, art history, or visual studies, you will profit from the direct access CAA provides to the visual-arts community. CAA is a leader in the field, with more than 12,000 individual members—artists, art historians, students, curators, critics, educators, librarians, art dealers, and museum professionals—plus over 2,000 national and international institutional members, such as museums, universities, libraries, and foundations.
Get noticed by this motivated and focused group of consumers by advertising in one of CAA’s publications, exhibiting at the Annual Conference, or starting a direct-mail campaign using CAA’s mailing lists. CAA has numerous options to meet your advertising, marketing, and publicity needs.
The Art Bulletin
An estimated 30,000 people read The Art Bulletin, published in March, June, September, December. The journal's audience—art historians (40 percent), artists (20 percent), institutions (20 percent), curators (10 percent), and administrators and conservators (10 percent)—are the ideal market for scholarly and university publishers, museums and galleries, providers of grants and fellowships, and more.
A peer-reviewed journal devoted to modern and contemporary art, Art Journal reaches an estimated 35,000 readers: art historians (30 percent), artists (35 percent), institutional readers (20 percent), and curators, conservators, and art administrators (15 percent). Art Journal is published quarterly, in the spring, summer, fall, and winter.
Published online on a continual basis, caa.reviews is the only publication in the United States—in any format—devoted exclusively to reviews of books, exhibitions, and symposia of interest to artists, art historians, and their students. The website’s traffic averages 9,000 unique visitors and over 22,000 page views a month.
A weekly newsletter, CAA News is automatically delivered every Wednesday to all individual and institutional members, and to nonmember subscribers, as an HTML-formatted email. Nearly 16,000 emails are sent each week.
Conference Website and Publications
An advertisement on the conference website and in conference publications—which include the Conference Information and Registration booklet and the Conference Program—can reach thousands of artists, art historians, students, curators, and other professionals in the visual arts.
Book and Trade Fair
The Book and Trade Fair complements the Annual Conference program by allowing exhibitors to educate attendees about currently available products, publications, and services. Participants in the event include: publishers of books in art and art history; magazines, journals, and periodicals in the arts; manufacturers and distributors of materials and equipment for artists; digital-image resources and digital-media providers; residencies and fellowships, foreign-study programs, and higher-education service providers; and university art and art history departments and art schools.
Online Career Center
The Online Career Center is the largest database of employment listings in the art and academic worlds. Job seekers may search listings and post their CV, and employers may submit classified advertisements and browse information about potential candidates. Other features allow schools and institutions to set up interviews at the CAA conference and elsewhere.
CAA offers mailing lists of its individual and institutional members to companies, nonprofit organizations, and individuals whose marketing strategy calls for direct mail. Lists are sold on a one-use-per-rental basis and are available on pressure-sensitive labels.